London Things to see and do Volunteering

‘Painting a brighter future for the endangered Asian elephant’

Elephant Parade is a conservation campaign that shines a multi-coloured spotlight on the urgent crisis faced by the endangered Asian elephant. Conceived and organised  by, the event sees over 250 brightly painted life-size elephants located around central London this summer from May to July 2010.

Each decorated by a different artist or celebrity, the elephants brighten and beautify the city, enhancing every park, street corner and building they grace. This is London’s biggest outdoor art event on record. With an estimated audience of 25 million, the aim is to raise £2 million for the Asian elephant and benefit 20 UK conservation charities.

The Asian elephant is a truly magnificent creature. But tragically, this iconic animal is on the brink of extinction due to massive habitat loss. In the past 100 years the Asian elephant population has declined by 90%. In another 30 years, it could easily vanish altogether.

All of the elephants will be for sale by auction July 3 and mini versions are available at Selfridges, 80 Regent St, 36 Carnaby St and Greenwich Central Market or at the online shop.

You can also volunteer to help the parade and the organisation. See the facebook page at

Download the map and happy elephant spotting!


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